The Cheetah ad platform works together with leading advertisers, developers and publishers to reach and engage with global audiences. The ad platform consists of Cheetah mobile’s own apps called ‘Cheetah Apps’ and a media ad network named ‘Cheetah MediaLink’ that in unison allows advertisers to reach their audiences and grow their brands, and app developers to monetise their apps.
A dedicated account team helps advertisers and publishers with their campaign strategy, as well as providing marketing and technical support. Cheetah Mobile’s local presence means they can tailor strategies that are specific to regions resulting in increased support when you need it. In addition, the ad platform also features results analysis, tracking reports and optimisation strategies that adapt as you progress.
The ad platform offers the following:
- Global Reach – Over 440M monthly active users
- Innovative Ad formats
- ROI-driven campaign optimisation
- Backed up through the power of big data: from acquisition to retention
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