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TrafficGuard

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TrafficGuard detects, mitigates and reports on ad fraud before it hits your digital advertising budget. Three formidable layers of protection block both general invalid traffic (GIVT) and sophisticated invalid traffic (SIVT) to ensure that digital advertising results in legitimate advertising engagement. With visibility of traffic across thousands of campaigns, TrafficGuard’s machine learning can identify emerging patterns, trends and indicators of fraud quickly and reliably.

Learn more about TrafficGuard’s comprehensive fraud mitigation for brands, agencies and ad networks at trafficguard.ai

Key features:

  • Triple layered fraud protection
  • Blocking fraud and invalid traffic at the impression, click and event levels
  • Granular reporting and transaction level exports
  • Dedicated reporting for traffic suppliers to drive optimization
  • Machine learning trained to find and validate new fraud tactics as they emerge

The post TrafficGuard appeared first on Business of Apps.


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